eBooks

This Stream includes all of our eBooks Flipbooks

  • Enhancing the CSO CFO Relationship

    Enhancing the CSO CFO Relationship

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  • CMOs and CFOs Speaking the Same Language

    CMOs and CFOs Speaking the Same Language

    Explore the best practices that SiriusDecisions has developed from its work with marketing leaders to help improve their interactions with CFOs at their organizations.

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  • CMO Survival Guide for the Board of Directors

    CMO Survival Guide for the Board of Directors

    Readying for and participating in meetings with a board of directors can be daunting for many CMOs. View the guide to help you prep for your next board meeting.

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