Demystifying B-to-B Buying for 2015 and Beyond Webcast Replay

July 1, 2015

Gain insights from SiriusDecisions' 2015 B-to-B Buying Study, which investigated the buying behaviors of more than 1,000 b-to-b executives who were involved in a significant b-to-b purchase decision within the past six months. The data collected represents an estimated half-billion dollars in b-to-b purchases across North America and Europe, which should help fuel your strategies for demand creation and lead nurturing.

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The SiriusDecisions Campaign Framework Webcast Replay
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Utilize this best-in-class framework for organizing coordinated marketing programs and tactics under an ove...

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